GETTING READY FOR THE TRIP TO VERONA, FROM 10 TO 13 APRIL WINE TASTINGS IN THE HISTORIC CENTER AND A MEETUP WITH INTERNATIONAL BUYERS

The Brachetto d’Acqui Consortium is getting ready for the trip to Verona for the 50th Vinitaly, scheduled for April 10 to 13. The Consortium is participating in the Piedmont Land of Perfection group, in the Piedmont Pavilion, no. 10, stand 1.1:in addition to the classic tastings ofBrachetto d’Acqui (sparkling, “frizzante” and passito) and Piemonte Brachetto 100%, this year a mixologist – a cocktail specialist – will offer Brachetto-based mixed drinks, fresh and light, ideal for spring and summer.

Another new initiative, on Sunday, April 10, features Brachetto d’Acqui DOCG at the “Vinitaly and the city”” event, an off-fairground promotion held in the center of Verona: from 4 to 8 p.m., in the famous piazza Bra (site of the Arena), tourists at “Test and Visit Arena” will be invited to enjoy a glass of Brachetto d’Acqui immersed in the atmosphere of the Arena.

Tuesday 12 April, Brachetto d’Acqui DOCG will meet with international buyers at a tasting led by a sommelier from AIS Piemonte (the Italian Sommelier Association): the initiative is “Tasting Piemonte”, organized by the Consorzio Piemonte Land of Perfection. The meeting is included in the incoming program for Vinitaly International, with the support of the Ministry of Agriculture and Economic Development and ICE. Delegations are expected from Germany, Austria, Switzerland, the United Kingdom, Scandinavia, Poland, the USA and Canada, Russia, Japan and China. At 10, the spotlight will be on Brachetto d’Acqui and aromatic wines from Piedmont, accompanied by Robiola di Roccaverano DOP (a PDO cream cheese) and Nocciola IGP (hazelnuts).